Websites and bounded automation

I design websites and build systems businesses can leave running.

One practice for the front of the business and the work behind it. I stay close to the build, test the important decisions, and make the limits visible.

See selected work Start a conversation

Working canvas

Real work, current evidence, clear limits.

Custom website

Elderline Outdoor Works

Evidence on hand

The Elderline Outdoor Works homepage shown inside the Ever F. working canvas.

A fictional local-service brand built around one clear property-wide promise, with five responsive routes and a local project brief.

Identity and coded build
Responsive behavior tested
Fictional concept, clearly labeled

Open website case

Selected work

Built far enough to inspect.

The website is a fictional concept. The systems are controlled demonstrations. Each case shows the evidence, the tests, and what still needs a real client environment.

The Elderline Outdoor Works homepage with a full-width tree-service photograph and the headline The whole property. One crew.

Website concept

Elderline turns a broad service list into one clear story

The real n8n purchase-suppression test ending at Update Recovered Before Copy.

Cart Recovery System

Cart Recovery That Stops After Purchase

The live Leaf support panel admitting that Lumen and Leaf has no documented loyalty policy and directing the shopper to human support.

AI Support Agent

AI Support That Escalates Instead of Guessing

The real n8n qualification workflow validating model output, retrying unsafe copy, and finalizing approved text.

Lead-to-Client Autopilot

Speed-to-Lead With the Owner Still in Control

The real Judge.me review workflow with separate customer recovery and owner alert branches.

Review & Retention Engine

Review Follow-Up Without Rating-Based Gating

The inactive n8n completed-job intake workflow reading private Baserow jobs, validating shape, and writing an idempotent PostgreSQL record.

Google Review Engine

Google Review Requests Without Review Gating

The practice

The site people see. The system that keeps the work moving.

Front of the business

Custom websites

Strategy, identity, responsive design, and a coded build shaped around the business instead of a generic template.

Behind the business

Bounded automation

Systems that check their source before acting, stop when something is uncertain, and return the judgment call to a person.

After launch

Accountable maintenance

Automation service includes monitoring, maintenance, updates, one improvement, and a short monthly summary.

Ways to work together

What I can build.

Website work starts with the brief. Automation is shaped around the tools, controls, and ongoing support the business needs.

Custom websites

Strategy, identity, responsive design, and a coded build shaped around the business.

AI Support Agent

Answers from approved facts, verifies private lookups, and knows when to hand off.

Cart Recovery System

Up to three recovery emails, with purchase checks before every send.

Review & Retention Engine

Product-specific timing for review requests, recovery, and replenishment.

Google Review Engine

Job-complete follow-up with uniform eligibility, timed requests, and a direct path to a person.

Lead-to-Client Autopilot

Protected intake, fast replies, owner alerts, and controlled follow-up.

DTC Automation Bundle

One connected foundation for support, cart recovery, and retention.

Have a real brief?

Tell me what the business needs to make clearer or stop dropping.

Message Ever F. on Contra